Tracking email opens is enabled by default when you create a new campaign.
💡 This feature is available to Hunter users, including those on a Free plan.
How Hunter tracks email open rates
When "track email opens" is enabled for a campaign, a unique tracking pixel is added to every email within that campaign. When the recipient opens the email, Hunter automatically logs an open event, letting you know when and how many times each recipient opened the email.
How to enable/disable the tracking
When launching a new campaign, you can disable or enable tracking opens and link clicks inside the Settings tab of your email campaign.
Knowing who has opened your emails
After the emails in your campaign are sent, you can see which emails got opened in the Emails tab when inspecting the given campaign.
You can further analyze how a given recipient interacted with your email by clicking inside each lead's profile from Leads.
Track the open rate of an email campaign
The overall open rate for a campaign is available at a campaign level at the top of the Emails tab (the eye icon):
And in more detail in the Statistics Tab.
You can also see the open rate statistics and other data points about a specific campaign displayed on the Campaigns tab.
The number of unique opens is also available per recipient in the Engagement tab within Campaigns.
💡 If you’re interested in more detailed reporting, you can access the Reporting section within Campaigns. There, you’ll find various filters, detailed reports of your email campaigns, and options to export your data.