You can customize the Leads section to match how you work: show the columns you need, reorder and resize them, and organize leads with tags, segmentation, and notes.
What you can customize in Leads and how it works
In the Leads table, you can:
Add or remove columns (including custom attributes)
Reorder columns (some default columns can’t be moved)
Resize columns
Sort leads by column (ascending or descending)
Tag leads and companies for filtering and organization
Configure segmentation blocks to visualize attribute distribution
Add notes on a lead’s profile for collaboration
Add or remove columns
The default view in Leads shows a few core fields (for example: Full name, Email, Company name). You can add more data columns or custom attributes.
In the Leads table, click Columns at the top right.
In the Default tab, toggle on the columns you want to show. To show Custom attributes you created, switch to the Custom tab.
You may choose from the following list of attributes
You may choose from the following list of attributes
Company
Company country
Company type
Confidence score
Created at
Department
Industry
Job title
Last activity at
Last contacted at
Last exported at
LinkedIn
Location
Phone number
Sending status
Sequence
Source
Static leads list
Synchronization
Tags
Team member
Twitter
Updated at
Verification date
Verification status
Website
You can also add a custom attribute to your leads.
What happens next
The selected columns appear immediately in your Leads table.
Dates (such as Created at, Updated at and Verification date) are shown in your account's time zone.
URL values, such as Website or LinkedIn, are clickable links. This includes custom attributes that contain a URL.
Reorder columns
You can drag columns to change their order.
Click and hold the column header you want to move.
Drag it left or right to your preferred position.
Limitations
The Email and Full name columns can’t be moved.
Resize columns
Resize columns to see more (or less) content without changing which columns are shown.
Hover over the right edge of a column header until the resize cursor appears.
Click and drag to adjust the width.
Sort your leads and companies
You can sort your People and Companies lists by any sortable column, including Created at, to control the order records appear in.
Click a column header (e.g. Created at).
Select Sort ascending or Sort descending from the menu.
Add tags to your leads and companies
Tags help you group and filter leads (for example: Priority, Event 2026, Follow-up needed). You can create unlimited tags.
Make sure the Tags column is visible (see Add or remove columns above).
In the Tags column, hover the lead (or company) row.
Click + Add a tag.
Select an existing tag, or create a new one by typing a name.
What happens next
The tag appears on the lead/company and can be used for filtering.
Configure the Insights panel
The Insights panel shows a visual distribution of attributes (helpful for quickly spotting patterns and filtering).
In the Leads section, find the Insights button (top-right).
Click + Add a new chart (at the bottom).
Choose the attribute you want that block to display.
What it’s used for
Quick overview and filtering options of key lead/company statuses (for example: verification status, sending status, and other attributes available in your workspace).
Add notes to your leads
Notes are saved on the lead profile and are useful for team context.
Click a lead to open the lead page.
Add your note in the notes area
Click on Add note
Editing leads as a team member
Tags, notes, and custom attributes can be edited on any lead you own. If you're part of a team, leads belonging to a teammate can only be edited by that teammate, a Team Admin, or the Team Owner.
When you select leads you don't have permission to edit, the bulk edit option is unavailable rather than shown and then blocked on save. For details on moving and deleting leads across a team, see Move, copy or remove leads and companies.
To sum things up
You can customize the Leads section for free, based on your preferences.
Column changes (show/hide, reorder, resize) update your table layout immediately and will be saved.
Tags you create become available to reuse across leads/companies for filtering and segmentation.
Clicking a column header lets you sort ascending or descending, or hide/move the column directly from the menu.
Notes live on the lead’s page and can be used for internal collaboration.
Edits apply to leads you own; leads owned by a teammate can only be edited by that teammate, a Team Admin, or the Team Owner.